Become a Business Member today
Become a Business Member of the peak body of the Locksmithing Industry
The Master Locksmiths Association of Australasia (MLAA) offers many different benefits and services to its Business Members, Trade Members and Individual Members, but our focus is always on the 700-plus Australian & New Zealand locksmithing businesses that make up our Business Members group. Benefits and Services for MLAA Business Members:
‘Master Locksmiths’ Trust Badge
Only current Business Members of the Association are allowed to use and wear this well-known and well established trust badge. The badge allows the wearer to be recognised as a qualified tradesperson and security industry professional.
Exclusive Products
The Master Locksmiths Association owns and maintains trademarks design registrations and patents for certain products, shapes and technical designs. As a Business Member, you will get access to these restricted systems via our industry providers and suppliers. Restricted products include:
- J Series
- BP Series
- LS Series
- DC-1 Series
- NZ Series
Access to these products is exclusive, and the products are further protected under the MLAA’s Constitution, Bylaws and Code of Conduct.
Business Support for SMEs
MLAA Business Members have access to information, policies, guidelines and templates that assist them in running a successful business that meets all its legislative requirements. The MLAA provides content, downloads and contacts in areas like:
- Industrial Relations
- Human Resources
- Workplace Health & Safety
- Payroll
- Professional Development
- TAFE and Apprentices
- Security Licensing
- Health & Well-Being
- Vocational Training
Insurance
All MLAA Business Members must have Public & Products Liability (P & PL) insurance:
- Business Members in Australia need cover for $20 million.
- Business Members in New Zealand need cover for $5 million.
To assist our Business Members to get the required coverage, the MLAA has partnered with Whitbread (Australia) and Rothbury (New Zealand). Whitbread and Rothbury both offer very competitive rates on P & PL insurance that include extensions for:
- Loss of Keys
- Errors & Omissions
- Statutory Liability
Whitbread and Rothbury can also assist Business Members with Business Packs, Life Insurance, Travel Packs, Motor Vehicle Insurance, and more. Please download the Membership Booklet to get more details. Please note: you are free to use the broker of your choice, as long as you have the required level of insurance.
Events & Networking Opportunities
The main industry events in Australia and New Zealand are organised and hosted by the Master Locksmiths Association. In addition to these annual events, the MLAA facilitates around 20-30 local and regional Branch & Member Meetings. Some of these meetings are hosted by Industry Partners or Trade Members. These events are designed to help Members access the very latest products, build relationships with manufacturers and suppliers, and to establish a network with their locksmithing peers. The two annual events of the MLAA are:
- National Conference and Trade Expo (AU, around October)
- NZ Trade & Training Event (NZ, around July)
Marketing & Promotion
One of the main assets of the Association is the ‘Master Locksmiths’ brand. The ongoing National and International promotion of this brand generates a focussed demand that will benefit Business Members in Australia and New Zealand. In addition, the MLAA provides Marketing Material, content and channels that can be used by our Business Members to promote themselves as a Master Locksmith. Through MLAA publications in traditional channels (e.g. brochures) or modern channels (e.g social media), our Business Members have the opportunity to grow their own brand and customer base (likes, shares etc.). Some of these assets are:
- Masterlocksmiths.com.au
- MLAK Brochures (Council use / End User use)
- Facebook and LinkedIn Posts
- Product Brochures
- Wide range of Marketing Material (coming soon)
Discounts & Special Rates
The collective buying power of nearly 1000 Members allows the MLAA to negotiate special rates & deals and discounts for our Business Members.
- Fleet Discounts The MLAA partners with specialised suppliers to provide Members with access to special prices for vehicles including Hyundai iLoad, Hyundai i30, VW Caddy and VW Vito.
- Education Vocational training and ongoing education is a big focus for the Association. We have partnered with leading organisations providing courses and training in areas such as Human Resources, Marketing, Accounting and Business Development.
- Business Essentials To support our Members in running a successful business, we can products (e.g. Disclaimer Pads), brochures (MLAK Brochure) and connections to suppliers and manufacturers of business necessities such as entrance logo mats, racking and storage systems, and signage.
- Marketing & Promotions As a Business Member, you can take full advantage of all marketing and promotional efforts of the MLAA, online and offline, in print or social media. In addition, the MLAA provides access to discounted (and personalised) marketing materials and the opportunity to participate in local/national promotion projects.
Qualified Industry Advice
For over 35 years, the Association has been a part the locksmithing industry. Well established relationships, including those with manufacturers and suppliers, educational providers, Building Codes experts, Industrial Relations and Human Resources consultants, and a local legal firm, allow us to provide our Business Members with qualified industry advice.
For more details please get in contact